Professional Writing & Copywriting Services
“Serving veterinary practices, pet brands, and holistic wellness businesses.”
“SEO-informed, emotionally intelligent content for pet brands, veterinary professionals, and wellness businesses that want to build trust, educate clients, and grow with purpose.”
I’m Dawn McGroarty — a professional writer, former licensed veterinary technician, and founder of Paradise Pawsome Pet Care.
I help veterinary practices, pet brands, and wellness businesses create content that builds trust, educates clients, and strengthens the human-animal bond.
With nearly 30 years of clinical experience and training in SEO and copywriting through AWAI, I blend medical insight, storytelling, and strategy—so your content feels both credible and deeply human.
Why Work With Me
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Almost 30 years in the veterinary field
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Former licensed veterinary technician
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Associate in Science, Veterinary Science Technology
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Deep understanding of pet parents & wellness audiences
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Niche-specific writing: veterinary & pet
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Human-first, SEO-aware writing
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Warm, authentic brand voice (not salesy)
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Clear communication & deadlines
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Ongoing education (AWAI-trained)
SERVICES OFFERED
✍️ Content Writing
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Blog posts (SEO-optimized)
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Educational articles
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Brand storytelling
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Long-form and short-form content
🌐 Website Copywriting
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Home pages
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About pages
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Service pages
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Landing pages
📱 Social Media Copywriting
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Captions and post copy
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Brand voice development
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Campaign messaging
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Content calendars (copy only)
💬 Slogan & Tagline Writing
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Brand slogans
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Product taglines
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Campaign phrases
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Rebranding support
TIERED PRICING
All packages include research, brand voice alignment, and light revisions.
🌱 Starter Content Package-- $250
Designed to help you get clear, professional content that reflects your brand voice and builds immediate trust with your audience.
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1 blog post (600–800 words)
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1 website page (up to 600 words)
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5 social media captions
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3 slogan/tagline options
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1 revision included
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5-7 day turnaround
🌿 Growth Content Package — $500
Ideal for businesses ready to stay consistent, improve visibility, and deepen their connection with their audience over time.
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2 blog posts
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up to 3 website pages
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12-15 social media captions
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6 slogan/tagline options
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2 revisions included
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Brand voice consistency
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7–10 day turnaround
🌺 Authority Content Package — $995
Built for brands ready to elevate their voice, strengthen authority, and create cohesive messaging across platforms.
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3–4 blog posts OR
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Full website copy (up to 5 pages)
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20-30 social media captions + strategy notes
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full slogan & messaging suite
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2–3 revisions
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Strategic guidance
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Priority delivery
Simple Project Rates
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Blog articles: starting at $250
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Website pages: starting at $250
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Email/newsletters: starting at $150
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Social media content: custom-based on scope
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Pet loss & memorial writing: custom, heart-centered projects
📝 Custom Projects
Need something different?
Multi-page sites, ongoing content, or monthly support are available.
👉 Contact me for a custom quote.
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